We live in a time when people are shopping more and more online. It may be to purchase a product or just to see what your company has to offer. When you have a strong online presence, you increase the chances of your business being “seen” by those who would benefit from your services. When you don’t have a website, you risk the chance of losing potential customers simply because another company has a web presence and you don’t.
To prove the point, I was shopping for a product recently and went to the internet to see where I might purchase it. The problem is that the closest store, aside from the local companies that I had already checked out, was seventy miles away. I was about to get in the car to go see what they had, when I heard about a company that was only 20 minutes away who might have what I was looking for. This company did not have a website or even a Facebook account. If I hadn’t been told about them by another business owner, I wouldn’t have known that they were there. They had a great store with quality merchandise, however, there was nothing online to “bring you into their store”
Is it so hard to have an online presence? No, it’s not. If you aren’t tech savvy, hiring someone to get you a basic website is more sensible than not having a website at all. You can have a simple website for as little at $10.00 a month and the cost to have one set up. If you have problems with setting a website up, contact me and we can talk about a reasonable, bottom-line price for a basic website that can be built upon as your company grows.
An online presence is important in our day. Without it, you may be missing out on more than you realized even if you have a physical location; perhaps especially if you have a physical location.